About us

Branding page

Security solutions designed with passion.

    Defining our brand

  • About evalink
  • Logo
  • Brand names
  • Colors
  • Typography

    Communication

  • Tone of voice
  • Messaging
  • Visual style
  • Online presence

Brand names

Sitasys is the name of our company.

evalink is the name of our product ecosystem.

Please use "Sitasys" when referring to our company and "evalink" when referring to our ecosystem.

"evalink by Sitasys" is authorized.

Always use small caps to write “evalink”.

evalink brand guidelines_partners_03.08 (1)

Colors

Primary colors

These are our primary colors.

evalink brand guidelines_partners_03.08 (3)

Secondary colors

These are our secondary colors.

evalink brand guidelines_partners_03.08 (3)

Typography

Font Family

Roboto

evalink font is Roboto.

Headlines are set in Roboto Bold

Bodies are set in Roboto Regular.

Tone of voice

Our tone of voice

We are authentic and passionate about what we talk about.

Our brand voice and tone embody a dynamic blend of confidence, informativeness, optimism, and enthusiasm.

With a firm understanding of our industry's challenges, we deliver information with clarity and purpose, guiding security professionals to take control over their security operations management.

Prefer

  • Using straightforward language to explain complex features, making it accessible to everyone.
  • Crafting your content while staying true to our brand voice and messaging guidelines.
  • Writing with a more friendly tone on Social Media.

Avoid

  • Deviating from our brand messaging that misrepresents or dilutes our platform's offerings and mission
  • Using overly technical jargon without providing context.

Messaging

Our messaging

evalink is the leading platform for digitalizing physical security, offering an integrated cloud infrastructure that seamlessly manages alarms and security operations regardless of size. evalink empowers security teams to streamline processes with trusted tools that automate workflows and integrate with +1,000 security brands and services. Designed for efficiency, reliability, and scalability, evalink ensures that security operations are more effective and manageable. Trusted by thousands of security professionals, evalink is committed to helping focus on core business, providing scalable and data-driven solutions that drive excellence and business growth.

Why we love evalink

⭐️ Simple and friendly UI

⭐️ Code-free process builder

⭐️ Built-in virtual receivers

⭐️ Certified ISO, VdS (EN standards), SQS

⭐️ Smooth migration process

⭐️ True cloud-based platform

Visual style

Seeing is believing

evalink's UI design is where the magic happens. We love witnessing its awe-inspiring effect on users, as it combines aesthetics with functionality, creating a unique experience.

Prefer

  • Using screenshots of the platform to authentically showcase the user experience and key features. Highlight real interactions that demonstrate the platform's value.
  • When using animations and vectorial assets:
  • Retaining UI elements' original proportions and dimensions to prevent distortion or visual inconsistency.
  • Displaying UI assets in a way that highlights the platform's functionality and features accurately.

Avoid

  • Showing sensitive and confidential information like customers' names, addresses, serial numbers, keys, etc.
  • Using or editing screenshots to exaggerate or misrepresent the platform's capabilities.

Online presence

Websites

Homepage: www.evalink.io

Certifications: www.evalink.io/security

Demo requests: www.evalink.io/demo-request

Partner referrals: www.evalink.io/partners

Social Media

LinkedIn: https://www.linkedin.com/showcase/evalink/

Hashtags: #evalink #integratedsecurity #cloudsecurity #ecosystem

Apply our branding

We’re here to help you navigate the evalink ecosystem. Please reach out for any co-promotional materials, advertisements, or campaigns whenever you need help to publish or release content that mentions our brand.